I think about web design the same way as running a physical shop. For example, all the major supermarkets spend millions of pounds on shop layout strategies, so customers can find what they’re looking for, easily. Most importantly these strategies are put in place to make more money. You walk around the store, and before you know it, you have added a trolley full of items you didn’t go there for in the first place. Yes, we have all been there!
Your website is no different in many ways. A visiting customer will want to find what they’re searching for within as little as two seconds. We all do this; if we can’t find something, or the website looks unorganized or badly designed, we simply click “Back”.
Before you know it, a potential customer has gone. The same goes for website performance and speed relating issues or poor navigation along with many other factors that can prevent you from gaining business from your website.
I spend a lot of time optimizing our platform. I only use trial and testing technology in order to reduce your website bounce rate which in turn, equals to more business.
For more information feel free to call me. I’m always at hand to have a chat and talk about some of the things that can help grow your business and maximize return on investment.